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February 15, 2017: Why Do You Buy Wine Online?

In the age of the Internet, it seems like anything is possible. Even a decade ago, we couldn’t imagine how easy it would be to buy wine from our favorite retailer at the click of a button. (Check out a brief look at the emergence of online wine shops in Wine Spectator’s 40th anniversary package.) Considering the increasing number of states allowing direct-to-consumer shipping it’s obvious that buying online is popular, but we want to know why.

What do you like most about buying wine online?

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